26 March 2019

Using Recommendations to Build Your Brand

build-your-brandOur topic this Friday is “Using Recommendations to Build Your Brand: How to Get Past the Platitudes and Really Leverage Your References.”

This week you will learn (or learn more about) how to use testimonials to build your brand. I’ve had several clients credit this specific process and the accompanying tool as the key to landing a new job. I will share these specific examples with you.

To be better prepared for the meeting, bring letters of recommendation, complementary emails from the past, performance evaluations with strong praise in them, and hand-written “thank you” notes that you have received.

Several of our clients have gotten jobs specifically because they embraced the principles I will teach this week. I will mention a couple of them.

Come Friday to learn the secrets of creating a truly powerful, brand-building set of references! Some of my clients say it is one of the most esteeming things they have ever done.

– – – – –

JobSeekers meets every Friday morning at First Baptist Church in Peachtree City from 7:30 to 10:00 am. First Baptist Church is located at 208 Willow Bend Road.

Click here for directions and agenda.

See you on Friday!

– Dave O’Farrell
Executive Recruiter, Outplacement Consultant
O’Farrell Career Management

“Atlanta’s most effective career services firm.”

# # #

 

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    How to Ride the Emotional Roller Coaster

    One of my clients recently asked me about the emotional roller coaster of job search. I told him and my other two clients who were in that day that when I got into the career management business 26 years ago, I was taught that job seekers would have good days and bad days. This has not been my experience. What I’ve learned when I’ve been in the midst of the most difficult times in my life is that I have good minutes and bad minutes; joy one moment and despair the next. They concurred.

    When my kids and I rode eight roller coasters at Six Flags during Spring break a few years ago, I saw more clearly than ever why roller coasters are such a great metaphor for the ups and downs of job search (and for life in general). There are a lot of ups and downs, stops and starts, twists and turns, light and dark. Here are the eight roller coasters we rode:

    1. Batman: The Ride – Soar like a bat out of Hades, through, above – and even underneath – Gotham City, suspended from the rails of one of the most innovative coasters of all time.
    2. Superman: Ultimate Flight – Face down your fear – face first – as you fly above Georgia at super speed – just like the man of steel, Superman.
    3. Georgia Cyclone – Fasten your seat belts. You’re in for some heavy turbulence aboard Georgia’s one-and-only Cyclone – a wooden coaster for riders with nerves of steel.
    4. Mind Bender – Go on a thrill bender – let North America’s original three-loop coaster blow your mind.
    5. Ninja – The thrills are awesome, but you won’t see them coming till it’s too late on Ninja –the black belt of all steel coasters.
    6. The Georgia Scorcher – Put your feet to the fire on The Georgia Scorcher – one of the Southeast’s tallest and fastest stand-up roller coasters.
    7. The Great American Scream Machine – There’s nothing like a wooden coaster for bone-jangling jitters and the Scream Machine is a living legend – once the tallest coaster in the world.
    8. Goliath – It’s big, it’s mean, and it wants to take you for a ride. Meet Goliath—the gigantic steel coaster the other rides call “Sir.” Top speed: 70 miles per hour. Elevation: over 20 stories tall. [They didn’t publish the G-forces on this ride, but another (Ninja) hits four G’s, so I assume this one is greater.]

    We went on Goliath first. I remember hitting the bottom of the first curve and realizing that my spine doesn’t enjoy the G-forces quite like it used to. Prior to that, I thought of roller coasters as more of an up-and-down event. Now I think of loop-the-loops, inversions and other disorienting experiences – sort of like job search.

    On Superman, for instance, you are suspended face down looking at the ground to start. Click here to see what I’m talking about. (Warning: don’t get bogged down surfing this site, like I’m prone to do.) When the ride ended they had a mechanical problem, and we spent about 15 minutes staring at a red metal floor. It was uncomfortable and boring – sort of like job search sometimes.

    Many years ago I learned about, and then taught, the grief cycle to my classes. Elisabeth Kübler-Ross found that people go through five stages of grief when they learn of their impending death. Job search and other life changes follow a similar pattern. They are:

    1. Denial. “No, not me! I can’t believe this is happening to me!”
    2. Anger. “Why me? How dare you do this to me!”
    3. Bargaining. “If I do this good deed, maybe I’ll find a job within a week.”
    4. Depression. “It really has happened. I can’t bear going through this.”
    5. Acceptance. “I don’t want to fight this anymore. I’m ready to move on.”

    M. Scott Peck says we go through similar stages every time we’re about to grow in psychological or spiritual maturity. So there’s the good news. James 1:2-4 says, “Consider it pure joy, my brothers, whenever you face trials of many kinds, because you know that the testing of your faith develops perseverance. Perseverance must finish its work so that you may be mature and complete, not lacking anything.”

    With all this in mind, here are some tips for riding the emotional roller coaster:

    1. Train for the event. People with heart problems, bad backs and expectant mothers shouldn’t ride roller coasters. Since job search is more of a mental and emotional battle than a physical one; make sure you do the things that help you perform at your best. Diet, rest and exercise form the three-legged stool of good health and peak performance. I recommend “Body by God” by Dr. Ben Lerner. Lerner offers a comprehensive plan for getting in touch with our bodies in four areas: nutrition, exercise, stress management and time management.
    2. Pull the safety device down. It’s going to be a wild ride; you can count on that. Ephesians 6:10-12 says, “Finally, be strong in the Lord and in his mighty power. Put on the full armor of God so that you can take your stand against the devil’s schemes. For our struggle is not against flesh and blood, but against the rulers, against the authorities, against the powers of this dark world and against the spiritual forces of evil in the heavenly realms.” Job search is one of the toughest spiritual battles you will ever face, so put on the full armor of God.
    3. Keep your arms inside. Listen to the advice of experts. We know what works, and we know what can harm you. Don’t panic when several networking efforts appear to produce no fruit. If you don’t heed our advice and you surf the net for the majority of your day instead, you could lose an arm and a leg.
    4. Don’t jump out. The worst thing you could do would be to jump off a speeding roller coaster. Winston Churchill said, “If you’re going through hell, keep going.” Giving up will only make the problem worse.
    5. Scream. Scream if you have to. Better yet, write in a journal. It’s a way of communicating with God; it’s great therapy, and it’s free. Find a few people you can confide in. (I’m thankful for my advisors, they hear from me often.) Get professional help if necessary.
    6. Breathe deeply. On my second time on the Rock ‘n’ Roller Coaster at Disney MGM Studios, I tried to keep my heart rate as close to normal as possible. I did this by taking deep relaxing breaths throughout. This is what wellness instructors teach and what good athletes do. Find something that relaxes you. This not only smooths out the bumps, it will improve your performance when it counts.
    7. Enjoy some other attractions. Roller coasters may not by your thing. True, you are probably not on the roller coaster by choice. Find some attractions you do like. Ride them in between. Succeed at something; that way you can claim some victories along the way. For example, “I didn’t have much luck with my search this week, but the Adobe Illustrator class I completed will position me for some opportunities that I am really interested in.”

    Here’s one more similarity between a real roller coaster and the emotional roller coaster of job search: the roller coaster will arrive safely in the end. And so will you, my friend.

    Elisabeth Kübler-Ross’s website used to have 12 tips for dealing with grief and bereavement. I couldn’t help but notice that the first tip is to attend support groups in your area.

    Sometimes I speak to someone who is too discouraged to come to JobSeekers on Friday. All of us on the Ship’s Crew have had times in our lives when we were too discouraged to get out of bed, or to go somewhere we didn’t want to go, even though we knew it would do us some good. We can empathize. Get out of bed anyway. Come to JobSeekers anyway. Get that big stone, which is full of inertia, rolling again.

    We look forward to seeing Friday at JobSeekers, the place where we hang on tight during this wild, wild ride!

    Copyright © 2006-2019 / Dave O’Farrell / All Rights Reserved

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      Improving Your P&L Skills (Questioning Skills)

      questioning skills


      To get more of this: $, do more of this: P&L.

      Want to be a more effective networker? Want to be more engaging when you score a big interview? Want to uncover the hidden job market and move your campaign forward? Then come to JobSeekers this week to improve your questioning skills.

      This week’s session, “Improving Your P&L Skills: Improve This and You Will Improve Your Personal P&L!” – will make you more effective in your networking and interviewing of course, but it will also make you more effective in all your communications – as a parent, spouse, salesperson, entrepreneur or whatever. Come to JobSeekers to learn and apply the principles of good probing and listening. You’ll be glad you did!

      – – – – –

      JobSeekers meets every Friday morning at First Baptist Church in Peachtree City from 7:30 to 10:00 am. First Baptist Church is located at 208 Willow Bend Road.

      Click here for directions and agenda.

      See you on Friday!

      – Dave O’Farrell
      Executive Recruiter, Outplacement Consultant
      O’Farrell Career Management

      “Atlanta’s most effective career services firm.”

      # # #

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        How St. Patrick Saved Ireland

        St. Patrick


        St. Patrick

        St. Patrick’s day is a national holiday as far as I’m concerned! Here’s the story of how St. Patrick saved Ireland.

        St. Patrick, the patron saint of Ireland, is one of Christianity’s most widely known figures. He was the missionary to Ireland much the same as St. Paul was the missionary to the gentiles in the northern Mediterranean. He was fulfilling God’s mission for his life, just as God wants all of us to do. I noticed that he had a career change much the same we are experiencing. Listen to the Lord’s leading in your life, especially during this time of transition, just as St. Patrick did.

        St. Patrick was born in Britain to wealthy parents near the end of the fourth century. He is believed to have died on March 17, around 460 A.D.

        One key event in his early life in Britain happened at the age of 16. Patrick was taken prisoner by a group of Irish raiders who were attacking his family’s estate. They transported him to Ireland where he spent six years in captivity. During this time, he worked as a shepherd (like David), outdoors and away from people. Lonely and afraid, he turned to his religion for solace, and became a devout Christian. It is also believed that Patrick first began to dream of converting the Irish people to Christianity during his captivity.

        After more than six years as a prisoner, Patrick escaped. According to his writing, a voice – which he believed to be God’s – spoke to him in a dream, telling him it was time to leave Ireland. To do so, Patrick walked nearly 200 miles from County Mayo to the Irish coast.

        After escaping to Britain, Patrick reported that he experienced a second revelation – an angel in a dream telling him to return to Ireland as a missionary. Soon after, Patrick began religious training, a course of study that lasted more than 15 years. After his ordination as a priest, he was sent to Ireland with a dual mission – to minister to Christians already living in Ireland and to begin to convert the Irish.

        Christianity did not become the national faith of Ireland in Patrick’s lifetime. He ministered there for 30 years. He is credited with founding hundreds of churches and converting thousands of people to our faith. Today 93% of the Republic of Ireland’s population is Catholic.

        # # #

        My dad had this well-known Irish blessing on the back of his business cards:

        Irish Blessing

        May the road rise to meet you.
        May the wind be always at your back.
        May the sun shine warm upon your face,
        May the rain fall softly upon your fields.
        And until we meet again,
        May God hold you in the palm of his hand.

        See you this week at JobSeekers – the place where we receive Irish blessings every week.

        Copyright © 2004 – 2019 / Dave O’Farrell / All Rights Reserved

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          Preparing for an Interview

          InterviewHave you ever been called in the morning for a face-to-face interview in the same afternoon? Our topic tomorrow is “Preparing for an Interview.” The purpose of the session is to review and discuss some very important things you can do to get ready for an interview.

          We’ve had terrific success lately at my office preparing clients for interviews. Two gentlemen and one lady have final interviews this week. One lady we trained last week received a job offer this week. Another gentleman has an interview next Monday. My all-time favorite story was with a gentleman who hired us to do a full-scale, three-hour role play with him. He landed a job as president of the U.S. division of a Dutch company.

          Come this week for a taste of this successful strategy.

          To be better prepared for the meeting, bring your preparation notes for an upcoming job interview. If you don’t have an interview scheduled, bring notes from an interview you’ve already been to, or, bring a job lead for a position at a target company.

          – – – – –

          JobSeekers meets every Friday morning at First Baptist Church in Peachtree City from 7:30 to 10:00 am. First Baptist Church is located at 208 Willow Bend Road.

          Click here for directions and agenda.

          See you on Friday!

          – Dave O’Farrell
          Executive Recruiter, Outplacement Consultant
          O’Farrell Career Management

          “Atlanta’s most effective career services firm.”

          # # #

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            How to Make Your Own Luck

            Want to know how to make your own luck? Yes, St. Patrick’s Day is almost here and I’m thinking about the luck of the Irish. In job search, luck has a lot less to do with happenstance, and a whole lot more to do with the choices you make.

            Chuck Hodges, former baseball player and now pastor of Athens First United Methodist, shared one of his life’s lessons during a sermon a few years ago: “The will to prepare is more important than the will to win; because when the athletes step onto the field, everyone has the will to win.”

            As I write this, in my mind’s eye I see Lynn Swann making that amazing catch in the 1980 Super Bowl, David Justice hitting a solo home run and scoring the game’s only run as the Braves won the 1995 World Series, Michael Jordan winning the 1998 NBA championship with his last shot in the last seconds of the last game of his career (we thought it was his last game; it was his last game as a Chicago Bull), and the Pittsburgh Steelers’ wide receiver Santonio Holmes making an amazing catch in the back corner of the end zone to win the Super Bowl following the 2008 season.

            Every athlete in each of those games had approximately the same desire to win as every other athlete on the field or court. They didn’t make great plays simply because they wanted to make great plays. What set Swann, Justice and Jordan apart was not just their level of performance in the most critical moment of a championship game; what set them apart took place months or even years earlier. The best athletes in the world are the ones who combine their God-given talents with relentless practice and a laser-like focus. For example, Tiger Woods was the best golfer in the world – until he lost his focus and cut back on his practice time.

            Mickey Mantle, by his own admission, was the antithesis of a Lynn Swan or a Tiger Woods. He had great God-given talents but a totally different work ethic. In an interview just before he died, he commented that he had done less with his God-given athletic talents than perhaps any other athlete of note. He said if he had worked and practiced, i.e. “prepared himself,” he might have been the greatest ball player of all time instead of just a really good ball player. He said his lack of preparation was the opposite of Ted Williams’ all consuming preparation. He went on to say he had let himself, his family, his fans and God down by not making better use of his talents. (Thanks to Kevin Cheney for this information.)

            How to Make Your Own Luck

            I cannot stress to you enough how important it is to be prepared before you go into an interview. Five things that come to mind:

            1. Plan what you are going to say in response to five very predictable interview questions.
            2. Practice giving those answers in a clear, concise and powerful way.
            3. Be prepared with several questions that you’ve developed specifically for them.
            4. Know the organization’s business; their strengths, weaknesses, opportunities and threats (SWOT).
            5. Know who’s going to be interviewing you and speak to their needs and concerns.

            I used to have one of my favorite quotes on the back of my business card: “Luck is what happens when preparation meets opportunity.” The quote is attributed to the Roman philosopher and historian Seneca, who was a contemporary of the apostle Paul. Maybe they met one another and talked about the great athletes of their day during Paul’s house arrest in Rome around A.D. 60.

            Winning a job is not just a matter of desire; because all the candidates who enter the interview room have roughly the same will to win. The question is: “Are you thoroughly prepared to win the job you want?” Your competition is not using a homemade résumé and off-the-cuff responses; are you?

            One of my clients sent this to me a while back:

            If it seems a bit depressing that the most important thing you can do to improve performance is not fun, take consolation in this fact: It must be so. If the activities that lead to greatness were easy and fun, then everyone would do them and they would not distinguish the best from the rest. The reality that deliberate practice is hard can even be seen as good news. It means that most people won’t do it. So your willingness to do it will distinguish you from the rest.

            Talent is Overrated by Geoff Colvin, p. 72

            It’s not the best-qualified candidates who win the jobs; it’s the ones who are the best prepared. Get prepared. Win the job.

            Some people tell me they don’t believe in luck; well I do. I believe we create our own luck by the choices we make. The best choice you can make in your life is to choose Jesus Christ as your Lord and Savior. The best choice you can make in your job search is to get thoroughly prepared. You have a choice today; you can take your chances, or you can make your own luck. Be proactive. Make your own luck.

            – Dave O’Farrell

            Copyright © 2005-2019 / Dave O’Farrell / All Rights Reserved

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              Developing and Delivering Your Exit Statement

              Exit-Strategy-300x225 (2)

              Hey fish, why did you leave?

              “Why did you leave your last job?”

              This one question has prevented many of you from landing a job; I’ve seen it a couple of times very recently. To make matters worse, some of you don’t even know you are not receiving offers because of this one question. To be better prepared for the meeting, bring your answer to this question: Why did you leave your most recent position? The one before? And the one before that?

              Our topic for this Friday is “Developing and Delivering Your Exit Statement.”

              We will also cover four more difficult questions that may be causing you to crash and burn in the interview room.

              – – – – –

              JobSeekers meets every Friday morning at First Baptist Church in Peachtree City from 7:30 to 10:00 am. First Baptist Church is located at 208 Willow Bend Road.

              Click here for directions and agenda.

              See you on Friday!

              – Dave O’Farrell
              Executive Recruiter, Outplacement Consultant
              O’Farrell Career Management

              “Atlanta’s most effective career services firm.”

              # # #

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                The Only Bible Some People Will Ever Read

                The only bible some people will ever read


                Preach the gospel all the time. If necessary, use words.

                Have you ever thought about the fact that your life is the only bible some people will ever read? Wow. I think my life-as-the-bible is missing a few books, chapters and pages!

                Sometimes when I say the closing prayer at JobSeekers, I pray that we will be good examples of hope and faith in God. I acknowledge that job search is often harder on our families than it is on us. I ask God to surround our loved ones with His love and protection. I pray that “when they look into our eyes, they will see your face.”

                What better witness can there be than to hold fast to hope, faith and love when we are going through a difficult time? I see it frequently when clients interact in my office. Last week I read two emails about faith in action. Click here to read another one. I see faith in action each week at JobSeekers and at O’Farrell Career Management.

                The truth is that we never know when someone is watching us to see if we behave in a Christ-like manner. Here’s a great illustration:

                Several years ago a preacher moved to a town near Houston. Some weeks after he arrived, he had occasion to ride the bus from his home to the downtown area. When he sat down, he discovered that the driver had accidentally given him a quarter too much change.

                As he considered what to do, he thought to himself, “You better give the quarter back. It would be wrong to keep it.” Then he thought, “Oh, forget it, it’s only a quarter. Who would worry about this little amount? Anyway, the bus company already gets too much fare; they will never miss it. Accept it as a gift from God and keep quiet.”

                When his stop came, he paused momentarily at the door, and then he handed the quarter to the driver and said, “Here, you gave me too much change.”

                The driver, with a smile, replied, “Aren’t you the new preacher in town? I have been thinking lately about going to worship somewhere. I just wanted to see what you would do if I gave you too much change.”

                When the preacher stepped off the bus, he grabbed the nearest light pole, and held on, and said, “O God, I almost sold your Son for a quarter.”

                Our lives are the only Bible some people will ever read.

                Steve Dodson, former pastor at Peachtree City UMC, uses a well-known quote attributed to St. Francis of Assisi: “Preach the gospel all the time, and, if necessary, use words.” It reminds me of the old saying, “I’d rather see a sermon than hear a sermon any day.”

                We have a choice to make when we are in the midst of a storm. Make the right choice. Be a good sermon – and a powerful witness – today and every day.

                “Come near to God and he will come near to you. Wash your hands, you sinners, and purify your hearts, you double-minded. Grieve, mourn and wail. Change your laughter to mourning and your joy to gloom. Humble yourselves before the Lord, and he will lift you up.” – James 4:8-10

                See you this Friday at JobSeekers, the place where we draw near to God and lift one another up!

                Copyright © 2004-2019 / Dave O’Farrell / All Rights Reserved

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                  16 Ways to Make a Message Persuasive

                  PersuasiveOur topic this Friday is “16 Ways to Make a Message Persuasive.” Marketing and advertising professionals use many ways to make a message persuasive. So does your competition. If you aren’t, you are getting left behind. This week you will learn how to blow your competition away!

                  Bring your marketing hat this week; you are the product! We will learn and practice some techniques and skills to ensure that the hiring company remembers us in a very positive way. This week’s session will make you more effective in your networking and interviewing of course, but it will also make you more persuasive in all your communications – as a parent, spouse, salesperson or entrepreneur.

                  Bring an extra copy of your résumé for this week’s application activity.

                  Learn how to make your message persuasive at JobSeekers this week.

                  – – – – –

                  JobSeekers meets every Friday morning at First Baptist Church in Peachtree City from 7:30 to 10:00 am. First Baptist Church is located at 208 Willow Bend Road.

                  Click here for directions and agenda.

                  See you on Friday!

                  – Dave O’Farrell
                  Executive Recruiter, Outplacement Consultant
                  O’Farrell Career Management

                  “Atlanta’s most effective career services firm.”

                  # # #

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                    Love and Respect for Valentine’s Day

                    Love and Respect


                    “Each one of you also must love his wife as he loves himself, and the wife must respect her husband.” – Ephesians 5:33

                    Job loss affects every marriage. On this Valentine’s Day, I hope and expect you will show some love and respect to your spouse. Sometimes job search is tougher on them than it is on the job seeker.

                    I’ve learned from personal experience, and from working with folks like you, that job search is very tough on marriages and other relationships. Sometimes job search causes problems in a relationship; usually it simply reveals problems that are already there.

                    For Valentine’s Day, I recommend you buy and begin reading Love & Respect by Dr. Emerson Eggerichs. It’s the best book I’ve ever read on strengthening marriage relationships. Eggerichs says these principles will make a good marriage even better, and that they have brought many other marriages back from the brink of divorce. I wish I’d read it in 1993; the only problem is that it wasn’t published until 2003, the same year my divorce was finalized.

                    Eggerichs was the senior pastor at a church in Lansing, Michigan before devoting himself full-time to building healthy marriages. You may have already guessed that the key verse throughout the book is Ephesians 5:33, which says, “Each one of you also must love his wife as he loves himself, and the wife must respect her husband.” To learn more, click here.

                    The subtitle is “The Love She Most Desires; The Respect He Desperately Needs.” Part one is about the “Crazy Cycle,” in which says Eggerichs, “Without love, she reacts. Without respect, he reacts.” My perspective is that it is a crazy spiral – and a downward spiral at that. Eggerichs uses testimonials to show that the principles he teaches really work – just like we use testimonials to validate the principles we teach at JobSeekers. The book is full of people writing about their “ah ha” moments where someone was finally able to see why what he or she was doing was tearing the relationship apart seam by seam.

                    Emerson writes, “You may remember how the Beatles sang, ‘All you need is love.’ I absolutely disagree with that conclusion. Five out of 10 marriages today are ending in divorce because love alone is not enough. Yes, love is vital, especially for the wife, but what we have missed is the husband’s need for respect. This love and respect message is about how the wife can fulfill her need to be loved by giving her husband what he needs – respect. And the husband can fulfill his need to be respected by giving his wife what she needs – love. Does this always work? No. But if one is married to a person of good will, I would bet the farm that it would work!” (This is from the website.)

                    If you are reading this message and thinking your spouse needs to read the book first, there is plenty of blame to go around. No, you both need to read the book. Everyone needs to read it. A Christian bookstore chain agrees with me. Love & Respect was selected as the 2007 Book of the Year by Family Christian Stores.

                    I’ve recommended this book to some of you who’ve told me your marriage is struggling. Weeks later I’ve asked if you bought the book. Some of you have not. You don’t have to answer to me, but you do have to answer to your spouse and to a higher authority. What are you going to say to God when he asks you if you did everything you could to save your marriage?

                    And to the spouses of JobSeekers I say: lift up your spouse who is in transition. Praise him or her. Tell him you are proud of him. Tell her you believe in her. Offer to help in whatever way you can. Know your spouse’s position objective (job title and three to five target companies) and network for him or her.

                    Satan loves to attack us on multiple fronts at the same time. He wants to put you on opposite sides of the tennis net – each one trying to defeat the other. Get on the same side of the net. You’re playing doubles against a formidable foe, but you can serve aces with God on your side.

                    My prayer is that this time of transition will not only be a time of personal and spiritual growth, but also a time of healing and growth in your marriage.

                    See you on Friday at JobSeekers, where we heal and grow in the name of the Lord.

                    Copyright © 2007-2019 / Dave O’Farrell / All Rights Reserved

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